Nothing stays “brand new” forever, which it’s why to make sure you take care of the things you love and if you love your cowboy hat, you’ll want to make sure you take the time to give your hat a little tender loving care, so it can keep you looking good for years to come. Sure, Alcala’s offers a full suite of care products for the DIY set, but Alcala’s also has a staff that knows its way around a Stetson, so you can feel confident in leaving your hat in our capable hands. Not only do we clean your hat, but we can shape or reshape a new or existing hat. Adjust the brim, block the crown, we can do it all, and if we’re not bust we can do it while you wait. We also offer sweatband replacement, brim cutting and so much more. We’ve got the tools and having been in business for over 45 years, we’ve definitely got the talent. If you bought your hat here, we’ll clean it for $8 and if you didn’t buy it here, cleanings start at $15.